The Deviations album by Nine Inch Nails, is a reimagining of The Fragile, where songs are reworked, remixed and made instrumental. It felt very appropriate then to recrop, and recontextualize the David Carson photography from The Fragile for the Deviations album to fit that theme. And importantly, it made sense to remove all text from an instrumental album, so there is no text on the jacket, or the sleeves at all.

Client: Nine Inch Nails
Creative Director: John Crawford
Photography and The Fragile Design: David Carson
Design: Corey Holms